Today (29.08) was the opening of a drugstore of the European chain dm-drogerie markt Deutschland in Jelcz-Laskowice. The new store with an area of 398 m² is located at 116 Oławska St. Our design office Grupa RB was responsible for the design of the building along with the arrangement and landscaping.
As Grupa RB, we have completed numerous fit-out projects for dm drugstores across the country, including the first dm store in Poland, located on Ślężna Street in Wrocław.
Since its debut on the Polish market, the dm-drogerie markt Poland brand has placed emphasis on building a positive shopping experience with customers, both in terms of the quality of services and products, as well as the interior design of its drugstores. The recently introduced refreshed store concept is aimed at enhancing the shopping experience and strengthening it.
“When designing the interiors according to dm standards, we focused on meeting business and investment goals and fulfilling the main brand promise: creating a human-friendly space. The drugstore’s modern interior was designed with functionality and aesthetics in mind. That’s why the spaces between shelves are larger than in other stores.” – emphasizes Joanna Kulak, Architect | Designer at Grupa RB.
The design solutions used, such as wide aisles, pleasant lighting, bright interiors with decorative markings on the walls to make it easier to navigate between shelves, and comfortable rest areas, are designed to maximize comfort and create a welcoming environment for all shoppers. This makes shopping at dm stores convenient as well as enjoyable.
